N.E.W. Aloha State: Be the Go-To Brand
Wed, Feb 17
|Webinar
In this talk, Theresa will share a groundbreaking, step-by-step approach called the Apollo Method for Market Dominance, which companies of any size can use. It's a pragmatic recipe for becoming your market's Go-To brand.
Time & Location
Feb 17, 2021, 4:00 PM – 5:20 PM EST
Webinar
About the event
Are customers failing to see what sets your brand apart, pushing your prices (and margins) down? Healthy prices and profits are a company's lifeblood, critical for funding current operations and future growth. Yet too many businesses look alike and are then forced to compete on price alone. Instead, they should aim for clear, sustainable differentiation, owning the market as the enduring Go-To brand.
Of course, this challenge has only increased during COVID-19, particularly for companies affected by local shutdowns, reduced tourism and more. What are some strategies for surviving...and then thriving?
In this talk, Theresa will share a groundbreaking, step-by-step approach called the Apollo Method for Market Dominance, which companies of any size can use. It's a pragmatic recipe for becoming your market's Go-To brand, brought to life through fascinating, behind-the-scenes stories from the Apollo Space Program, Tesla, Disney, Apple, and Lego, along with smaller, niche companies.
You'll learn about…